About Us

Golden Senior Advisors, Inc. was founded by Cal Hero and Gregg Bomkamp in 2002. Their insurance careers both began in 1989 in the Senior Market, and our focus remains in the Senior Market today. Sadly, Gregg passed away on December 10, 2011, and we have maintained our goals and principals just as Gregg would have wanted.

Final Expense and Medicare Health Plans make up our core product lines with emphasis on lead generation, innovative sales tools, and sales training.  We were there at the inception of Medicare Advantage and have participated in the market changes every year.  While regulations make it difficult for agents to continue in the MA market, we continue to innovate.

We own and manage more than one hundred web properties where we generate exclusive leads.   We started the design, development, and testing of LeadMQ (our lead generation, management, and quoting program) in 2010.  We then released the subscription version of LeadMQ in 2013.  LeadMQ is changing the way agents prospect and manage their business.  We have an impressive library of sales scripts and other helpful tools for those who aspire to learn and grow.